Custom sunglasses are absolute crowd favorites that engage people with your brand over a light hearted dialogue. The best part is that sunglasses will fit any promotional plan with ease. Whether you are looking for an offline campaign or a social media promotion, custom sunglasses will surely enhance your brand visibility.
Sunglasses will enhance your online brand presence for sure. For instance, you can encourage customers to post pictures wearing your sunglasses. Another fun way to engage your audience over your brand is to run photo contests to boost engagement.
Choices galore
Probably what makes custom sunglasses an incredible marketing tool is that they are available in a wide range of models in just about every price rate. From classic models like navigator sunglasses to practical models like UV resistant Malibu sunglasses to the limited edition of celebrity inspired sunglasses like Lennon sunglasses, you have something that will meet everyone’s taste.
Easy to customize
Sunglasses are easy to customize with your brand and message. make sure that your design or tagline fits into the small space on the lens or frames to make it visually appealing.
Quality is the key
Choose high-quality, stylish sunglasses that can be imprinted with your brand to enhance brand recognition and recall.
Assured ROI
If you’re investing in sunglasses, you are rest assured of a high ROI. Sunglasses are available at very low process and enjoy a fairly long shelf life. It translates to a decent ROI for marketers. The big plus is that sunglasses are never discarded as people need multiple sets of accessories to match their different dressing styles and seasons.
Easy to distribute
Light weight and compact, sunglasses are easy to distribute in person or during mailer campaigns. By distributing these stylish accessories, you can create brand awareness among a diverse audience. Sunglasses will literally leave your brand impressions in the daily life of your audience and will make your brand a household name literally!
Subtle brand promotion
Sunglasses also ensure a subtle yet strong branding, which will bring in results easily. Even when your prospects wear your brand, they will never feel overwhelmed. That is what makes these giveaways truly exceptional unlike many traditional promotional strategies like online ads and newspaper ads that will often annoy people
Branded sunglasses are more than just a stylish accessory—they’re indeed a powerful marketing tool that will enhance your brand popularity while providing cost-effective advertising. Small business owners looking for an innovative promotional strategy can surely consider incorporating branded sunglasses into their marketing strategy.
Creative Uses
Further, you can come up with tons of creative ideas to put your sunglasses to good use. Here are some smart ways to include sunglasses in your marketing plan.
Sunglasses as Event Giveaways
Sunglasses being budget friendly will obviously make a great handout for mass events like trade shows, conventions, and charity events. Besides, you can use it as giveaways, gift bag inserts and more to drive up foot traffic.
As Corporate Gifts
Custom sunglasses make well appreciated welcome gifts for new employees or thoughtful gifts for valued clients.
Loyalty Gifts
Sunglasses also make great incentives for repeat customers. Moreover, it will make them feel special and inspire them to refer more clients.
How do you think custom sunglasses will make a valuable addition in your marketing?