Sunglasses win hands down as popular promotional merchandise for every genre of marketers,. However, here are some out-of-the-box ways to use these giveaways to promote your business.
Highlight your brand identity
In addition, sunglasses make excellent handouts that will represent your business identity. For instance, if you wish to promote a fitness center, custom sports sunglasses will make a great choice. Likewise mirrored sunglasses will make a perfect choice for promoting beach resorts an holiday events. Thus you can easily choose a befitting model that will match your theme.
Create a walking billboard for your brand
A well customized pair of sunglasses printed with your brand and message will make a walking talking billboard for your brand that will make consistent impressions on the go. These trendy custom sunglasses also are perfect for great photo ops during milestone events.
As trade show swag
Trade show booths can be monotonous. So, the best way for businesses to make their brand stand out is by distributing high utility handouts like sunglasses printed with their logo and message. It will make your brand highly visible all through the trade show floors. Needless to say, attendees will be drawn immediately to your booth. Plus, sunglasses are extremely portable and something everyone will find useful in their everyday lives!
Put your brand on the move
Custom sunglasses will get your brand on the move thanks to the high portability that it enjoys. Every time your recipients wear these trendy accessories during concerts, fairs and festivals, your brand will stand out in the crowd. The more people who see these sunglasses, the more potential customers that you have exposed to your business!
Consider a sporting event
Sporting events are great places to make impressions and put your logo sunglasses to work. Perhaps you can sell off these branded sunglasses as team spirit items or perhaps get your employees and volunteers to wear these sunglasses while handing out brochures to get easy attention.
Draw in customers from the street
Sunglasses are born crowd pleasers in their own right. Every time your recipients wear these stylish accessories as they walk past the streets or the sidewalk, it will attract the attention of passers-by, both the walking and driving crowd. The novelty factor of sunglasses will make people to stop on their tracks and take notice. Who knows they might even remember the snazzy tagline of your brand or the fun artwork on the frames of these sunglasses when they need your service one day!
Sunglasses can be fun, eye-catching, and engaging way to promote your business to the public thanks to its charming novelty, which can translate into real sales. By breaking the ice with something people use and see every day, they will get to know your business in a subtle way and will associate you with fun and innovation. Thus custom sunglasses are well worth the investment, and a fun way for you to invest in your business!
Attention grabbing
Custom branded sunglasses are a great way to garner attention as they can be displayed in different settings, from trade shows to outdoor street fairs or retail events. Sunglasses offer something for customers to have fun with. A well customized pair of sunglasses will even make a conversation starter with which you can subtly engage with the customers and share what you do and take your promotions on the go.
Universally popular
Besides, sunglasses are hard to overlook as they are universally popular. It is ideal for all types of businesses and audience group. So, if you have been thinking that sunglasses are not appropriate for your business, you could be missing out a lot. Using branded sunglasses can offer many a promotional opportunity even if you don’t have a retail space for your business. Customize it creatively with your message to engage your prospects in new and different ways to ensure a higher brand recognition.
Think out of the box!
The best way to draw customers in, is by thinking out of the box. Sunglasses will not just promote your business, entice customers but pique interest in the minds of the audience. With an impressive range of custom sunglasses available, you can also find just the right option for your business. Our team can help you consider the best options that will effectively promote your business.
What type of sunglasses do you plan to use to promote your business? Share your thoughts in our comments section.
