History of sunglasses dates back to around 5th century BC. Today, sunglasses have come a long way since its nondescript origin; these days, we have modern frames made from strong titanium alloys, lens imprinted models, polarized lenses and UV resistant sunglasses among many others to suit the lifestyles of modern humans. Expressions of exquisite craftsmanship and creativity, these sunglasses ensure long-lasting value and clear view to the wearer.
Being one of the most popular accessories, sunglasses should be stylish and appropriate to the target audience to get the best results. A perfect pair of sunglasses can express a lot about your brand, without saying a word. Sunglasses are not just fashion accessories but also make functional eye care items that protect the eyes from UV rays to a large extent.
Here are some tips to choose custom sunglasses that match your brand and the tastes of your audience.
UV resistant features
A pair of sunglasses should ideally have UV protection to protect users from various health conditions like cataract and photokeratitis. Did you know that UV rays exist in the atmosphere all year long and not just during summer? This makes sunglasses a 4 season giveaway that is hard to resist.
Lens Material matters
Sunglasses come with various types of lenses like plastic or polycarbonate-based materials. Polarized sunglasses have a special coating on the lens to prevent glare. If you have a diverse audience, choose popular lens colors like black or brown that will suit the tastes of everyone. Green or pink lenses have a soothing effect and are well suited for outdoors.
Frames
Frames are available in a wide range of colors and material choices like metal and plastic. These days the most trending frames include bamboo frames that are lightweight and classic. So, if you need a handout that is truly exceptional, look no further than these retro frames that turn heads. Did we also say that these frames are great for green-themed events?
If you are planning a targeted promotion to young users, choose neon sunglasses or novelty sunglasses that are available in a wide range of fun shapes and models.
Classic sunglasses will make a great choice for a diverse audience; UV resistant models like Oahu sunglasses or Malibu sunglasses will make a great choice for summer outdoor promotions and events. Spare a thought at the tastes of your target audience and the event theme to match the best sunglasses that will show off your unique brand identity on the streets.
For more tips and suggestions, you can reach out to our product experts. Did you find this post informative? Be the first to share and spread the word across your favorite platforms.
