Businesses looking for a creative and effective way to market their brand will surely find branded sunglasses a perfect choice. Though small and budget friendly, they can pack a significant punch in promoting your business. If you have not exploited the promotional potential of sunglasses so far, this post could well be for you.
How custom sunglasses will best represent your brand
Sunglasses are not just functional accessories; for most people they make trendy collectibles and style boosters. In addition, custom sunglasses offer several advantages as promotional items.
Why Sunglasses?
Sunglasses are useful
Everyone needs a pair of sunglasses to keep their eyes safe from UV rays while driving up their style. Thus it will make a useful item that people are likely to use daily.
Portable
Sunglasses make rolling billboards for your brand as they are often carried around, providing continuous brand exposure.
Budget friendly
Sunglasses are low cost giveaways that anyone can afford to buy, especially in bulk. Starting at prices of only a few cents, custom Sunglasses have one of the lowest costs per impressions.
High retention
Sunglasses enjoy a high retention and wont be discarded easily, unlike flyers or brochures. Thus your brand will always remain in the user’s line of sight to provide unparalleled visibility. Every time the recipient takes out their keys, they see your logo, reinforcing brand recognition.
Sunglasses have a high ROI
Sunglasses are long lasting and cost effective at the same time . Thus they offer a high return on investment (ROI) due to their extended use.
Incredible variety
Sunglasses offer a wide range of models and material choices to cater to different tastes and preferences. For instance, if you are looking for something classic, put your bets on navigator sunglasses. Need something fun and versatile? Plastic sunglasses will make a great choice.
If you are looking for something crowd pulling, invest in these celebrity inspired models like Lennon sunglasses. Options are all yours when you have sunglasses as your merchandise. UV resistant sunglasses like Malibu sunglasses is a great option to show that you care for the well being of your recipients. Polarized sunglasses that keep the glare off the eyes is another choice that can be considered.
Versatile
Sunglasses come in a wide range of colors and shapes, making them a versatile handout for various marketing campaigns. Choose high quality handouts that will convey a sense of luxury.
Easy to customize
Smart Customization is the key in making your promotional sunglasses stand out. Apart from your logo, you can consider adding brand colors, artwork or a small tagline to make it unique. Choosing sunglasses of unique shapes is another way to make your brand stand out.
An effective design can make your sunglasses look more appealing. Keep the design clean and uncluttered and use contrasting colors to make elements stand out. Ensure that any text is legible and not too small to make it more visually appealing.
How do you think custom sunglasses will enhance your branding?