To grab the attention span of the audience is only half the job done for any marketer as they have to leave a lasting impression in their minds to ensure a successful brand promotion. Customers have only a very short attention span and the impact your brand leaves in their minds in the first three seconds is what makes or breaks any campaign. If you are planning to pull off some novel marketing ideas this season, custom sunglasses will make a perfect choice. If you are still thinking on how sunnies work in promotions, read on.
Build up a buzz
Sunglasses can easily stir up interest and drum up a buzz for your campaign. Get your team members to wear customized sunglasses during tradeshows or special sale promotions and see how heads turn! People will be curious enough to know what is going on and will instinctively step into your stores. That is a perfect example of subtle and simple marketing at its best!
Are you planning to announce a new product launch or a store opening to your audience? There is nothing that can match the charm of street corner marketing for this. Think of a puppet show, a fun contest or raffle gifts to build up the mood and your employees donning corporate T shirts and logo imprinted sunglasses will do the rest. A trendy pair of sunglasses in itself is a great crowd puller. Make it your marketing swag to know its potential.
From classic favorites to retro models and quirky and funky sunglasses, there is something special for everyone. Every time you hand out these logo items your brand recall will go up while your recipients love the right look!
Create a party feel
Make your promotions, concerts and fairs a big celebration with these trending gift items of custom sunglasses that will impart a glamorous profile to your events. Hotels, theme parks and clubs can use sunglasses as souvenirs or to spread the word about summer events. Sunglasses make great party favors for family reunions, school spirit rallies, weddings and birthdays as well. Work, play or anything in between, you cannot find a better custom gift choice than sunglasses.
One size fits all
Grab the incredible advantage of one size fits all of custom sunglasses in your promotions with these trendy handouts. Unlike many other custom gifts where size and colors have to be chosen according to the audience type and age, sunglasses can be handed out to every genre of customers with confidence. Nobody can resist these stylish fashion accessories that make them look good and protect their eyes from UV risks and dust.
A few crowd pleasers….
Custom sunglasses are offered in a fabulous range of fashions, colors and models. Inspired by the changing fashions of the silver screen and sports fields, these glamorous accessories will ensure every average Joe a stylish makeover.
Here are some of the popular models that should go into your marketing mix.
Navigator sunglasses: From being the trusted sunglasses of the military and the airborne pilots, these highly functional and fashionable sunglasses have become the ultimate fashion statement for most people these days. Choose from a range of colors and make your brand promotions glamorous.
Malibu sunglasses: An outdoor summer promotional event on cards? Look no further than these custom Malibu sunglasses that bring together fashion with UV resistant features. Put your brand on these and leave a lasting impression.
Sports sunglasses: These anti glare , UV resistant sunglasses are great for sports personnel, travelling executives and anyone who loves an active life style. The wrap around style and the attractive color choices will earn it a few brownie points for sure. Go for it!
Oahu sunglasses: If sun is the name of the game then you should have these UV resistant Oahu sunglasses in your promotional kitty. Great as employee gifts, tradeshow handouts, fund raisers and mailer gifts. Get yours today!
Which one of these is your favorite? Do tell us in our comments section.